Sydney, Australia, April 15th, 2024, Chainwire
Web3’s biggest lifestyle app joins hands with adidas to bring co-branded digital sneakers to 5 million users
Move-and-earn lifestyle app STEPN today announces the launch of STEPN x adidas Genesis Sneakers – a limited-edition NFT collection developed in collaboration with adidas.
The Solana-based generative NFT collection features 1,000 unique items inspired by the brand’s most iconic running silhouettes.
The STEPN x adidas Genesis Sneakers collection drops on Wednesday, April 17, on STEPN’s sister NFT marketplace MOOAR.
This genesis collection is the first of a series of co-branded activities between STEPN and adidas over a one-year partnership that will see further NFT drops and physical, wearable items on the roadmap. It also underlines STEPN’s commitment to growing the nascent “move-to-earn” sector into a space that aims to improve lives while making future technology accessible across generations.
STEPN
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