Polygon and Flipkart partner to launch an NFT loyalty program.
Flipkart has also partnered with Ensologic. 
One of the most renowned Indian e-commerce marketplaces, Flipkart is introducing FireDrops 2.0 on the Polygon blockchain in collaboration with a customer relationship-building platform Hang. FireDrops 2.0 has been designed to provide users with engagement and loyalty, and also evolve the traditional customer experience. 
According to the report, FireDrops will take advantage of blockchain technology and Web3 to involve the community in the utilization of NFT for reward. With this, users will have access to easy ownership and redemption reward. More interestingly, new revenue streams would be generated for brands.
One interesting thing about the program is that it could be a marketplace where users would be able to buy and sell rewards. With this, Hang is said to be the best candidate. It enables brands to integrate third-party rewards while ensuring that value-added partnershi

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