Orlando Bravo explains $100bn private equity giant Thoma Bravo’s move into crypto

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After decades of experience working with software companies, Thoma Bravo, a private equity firm with over $100 billion in assets under management, announced its plans to move into crypto last fall. 
In this episode of The Scoop, Thoma Bravo founder of Orlando Bravo unpacked the similarities between early software companies and today’s crypto landscape, and discussed the thought process behind Thoma Bravo’s decision to begin investing in the crypto ecosystem.
As Bravo shared during the interview:

“At Thoma Bravo, the way to think about how we make strategic decisions is actually quite simple: we’re very ‘micro.’ We focus on what are the best deals that are right in front of us that fit our strategy. Our strategy, if you had to define it very briefly, would be: how do you turn great innovators into great companies, and how do you do that while working and empowering existing management teams?”

This is the same philosophy that has been working for Thoma Bravo since its

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