Gamification: How Video Games Are Reshaping Banking And Other Financial Services

Gamification: How Video Games Are Reshaping Banking And Other Financial Services

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Intensive research and studies have proven that incorporating video game techniques into non-game platforms has a positive effect on the user’s experience.
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Gamification does not transform a given platform, product, network, or service into a game but instead applies gaming elements and principles to enable it to engage its users and attain set goals.
What is Gamification
Gamification entails the strategic modification of non-game-like networks, platforms, products, or services through the incorporation of game-like features into their operation, to encourage user engagement. It involves the application of gaming elements and principles to non-gaming environments. This instills motivation and engagement in users. Gamification strategies involve the creation of tasks and competitions on the given platform, and making rewards available for the completion of these tasks and competitions. The rewards could be in the form of points, achievement badges, o

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