Shiba Inu was yesterday’s big meme crypto winner, continuing its recent pump and overtaking rival Dogecoin in terms of total market cap. But today, it’s newer upstart rival Floki Inu that is commanding the biggest buzz, rising more than 200% over the past day.
Floki Inu—named after Elon Musk’s Shiba Inu puppy—is currently valued at $0.00019519 per coin, according to CoinGecko. The cross-chain Ethereum and Binance Smart Chain token, which launched in July, hit an all-time high of $0.00021552 earlier today. The token began its considerable rise yesterday and has spiked even more sharply today, currently up 223% over the last 24 hours.
While it can sometimes be difficult to pinpoint the reason why a meme coin pumps—particularly since they’re so susceptible to shifting social media sentiment—there have been a couple of key developments around Floki Inu of late.
First, the crypto token’s creators recently launched a marketing blitz in London across its public transit syste
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