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Web3 can make loyalty points portable and transferable across brands.
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Crypto rewards align with emerging digital payment trends.
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Customers gain more value through utility and ownership of points.
Loyalty programs have become ambitious in the Web2 era, with brands across industries incentivizing customer retention through points, miles, cashback, and other rewards. However, many of these programs suffer from drawbacks that limit their effectiveness and user appeal. Web3 innovations present an opportunity to reimagine loyalty in a way that provides greater value for both consumers and brands.
Revolutionizing Loyalty Programs with Web3 Innovations
A key limitation of traditional loyalty programs is that customers accumulate points within closed-loop systems attached to a single brand. This restricts flexibility and makes it hard to derive full value from rewards. Web3 loyalty programs built on blockchain aim to make points portable and
We współpracy z: https://www.thecoinrepublic.com/2023/09/03/embracing-web3-unveiling-fresh-avenues-for-loyalty-programs/
