FIFA has announced that Crypto.com will be an official sponsor of the FIFA World Cup Qatar 2022.
The hugely popular crypto platform is looking to tap into the huge viewership of the World Cup after establishing numerous high-profile partnerships in basketball, MMA, motorsport, and ice hockey.
Crypto.com conquers yet another major sports market
Crypto.com entered into the partnership with the FIFA World Cup to benefit from the exposure both within and outside the tournament’s stadiums in Qatar, the company told CryptoSlate.
The company will activate its official sponsorship in various ways. This includes enabling both for new and existing users to win exclusive merchandise and providing opportunities to attend World Cup matches.
Kris Marszalek, the co-founder, and CEO of Crypto.com said that the company was excited to sponsor the FIFA World Cup as it’s set to drive further awareness of the Crypto.com brand globally. It’s also an opportunity for the company to explore innovative wa
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