X Launches ‘AI Audience’ for Advertisers, Promises Precision in Targeting
The business account for the social media platform formerly known as Twitter, now referred to as ‘X,’ announced…
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On-chain data — The missing link in Web3 advertising
Web3 advertising platform Addressable is tapping into AppsFlyer’s mobile analytics to improve marketing for mobile applications. Czytaj więcej…
TON-Based Economy Starting to Take Root in Telegram, TON Foundation Says
The Open League program, announced on April 1, is bringing users on-chain in “unprecedented numbers,” TON Foundation’s Justin…
Google eyes paid AI search features, explores subscription model: Report
The report added that Google’s traditional search engine would remain free of charge, and advertisements would continue to…
Promoting ‘crypto’ memes could land you in prison, FCA warns influencers
The FCA’s latest guidance reminds influencers that promoting a financial product without its approval is illegal, including ‘crypto’…
BlackRock labels BTC as ‘progress’ in latest spot Bitcoin ETF ad
BlackRock maintained its mature approach to promoting its new spot ETF with an ad labeling Bitcoin simply as…
Crypto.com says big money Formula 1, UFC deals paying off as user base expands
Major advertising partnerships with Formula 1 and the UFC have helped Crypto.com reach broad audiences and drive its…
Googles Updates Advertising Policy for Crypto, Allows ETF Ads
Google has finally executed an advertising policy update announced in December, allowing some cryptocurrency finance products, like the…
Help yourself to my data—I don’t want it!
Silicon Valley giants create models that keep them at the competitive edge, even using users’ data for ads,…
Bitcoin ETF issuers push 3 crypto ads in 48 hours
Three commercials for Bitcoin ETFs have appeared this week as the marketing war between competing asset managers heats…